100 YEARS
2022-2023 HOFFMAN CHALLENGE
Celebrated Hoffman Fabrics' 100 Year Anniversary with a special edition of the Hoffman Challenge Batiks.
These batiks made up the 2022-2023 Hoffman Challenge Collection.
WHY BATIKS?
Hoffman Fabrics was the first to bring the art of batik making to the retail fabric world. Founding and owning its factory in Bali, Hoffman creates over 800 batik designs yearly, hand-dying over 1 million yards per year. This is the first Hoffman Challenge to ever use Hoffman Bali Batiks as the fabrics. We are celebrating being the first and finest in batiks!
WHY BLUE?
Hoffman has a long, family history revolving around water. It is the center of all that we do. Our lineage in the surfing world propelled our business forward as we pivoted to create the first aloha prints for the fashion industry. Our love for the ocean and surfing led our 2nd generation, Walter and Phillip, to Bali on a surf trip only to find a new art form in hand dying and batik making which led us to our largest category today: Hoffman Bali Batiks.
Lastly, in celebrating our 100 years, we are looking forward to 100 more. Which is why over 20 years ago, we established a water reclamation facility at our Batik factory in Bali. We are proud to be returning clean and pH balanced dye water back to the environment. The color blue represents the Hoffman Family and the various waves our business has
ridden. We can’t wait to see what you create with these breathtaking hues.
WHY THESE DESIGNS?
These are the very BEST of our batiks.
They are our bestsellers, the staples in your stash and a true celebration of our 100 years in textile making.
Hoffman Challenge participants were required to use 5 out of 15 fabrics in their artwork entry.
We thank you for riding the waves with us and now let's see the SPLASH you made with your design!
THANK YOU TO THE PARTICIPANTS FOR YOUR EXTRAORDINARY WORKS OF ART!
